Celebrated the last week of September,  National Keep Kids Creative Week was started in the fall of 2003 by illustrator and author Bruce Van Patter. Bruce created National Keep Kids Creative Week to encourage kids to use their ideas and imaginings instead of relying on video games and television to do it for them. Once word got around, teachers began to celebrate it in their classrooms and since 2006, KKCW (Keep Kids Creative Week) has been listed in Chase’s Calendar of Events, a high-profile, national directory of holidays and celebrations.